Any successful digital content strategy relies on creating content that resonates. It’s not just about the right keywords—you want to provide value to your audience through every word, structure, and design choice. This can take time, a luxury most content marketers don’t have enough of. That’s where AI content optimization comes in. By blending artificial […]
Social media marketing vs content marketing: A content expert’s deep dive
If you think social media marketing and content marketing are the same thing, think again. The two work in tandem, sure. Your content marketing strategy can and should spill over into your social media marketing. But, you’ll need separate strategies to leverage the unique benefits of both—to build brand awareness, increase customer retention, and drive […]
Is content velocity affecting your strategy’s results?
“Content is king” is not just a popular adage—it’s key to a brand’s digital prominence. Now more than ever, brands must consistently produce content to better serve and add value to their audience. Yet, for many, the results of their content strategy still don’t meet the required benchmarks. If you’re dedicated to content creation but […]
How to write a YouTube script (step-by-step guide + examples)
With over 2.7 billion users, YouTube’s potential to land your brand videos in front of a global audience is unparalleled. For businesses seeking an edge in this sometimes overwhelming content landscape, crafting the perfect script can make all the difference. But where do you begin? Enter Wordbrew’s definitive guide to writing a compelling YouTube script. […]